Using Google Tools To Help With Your SEO

Using Google Webmaster Tools, Google Website Optimizer and Google Maps To Help With Your SEO

Google has a wide range of useful tools for you to use as a way to help your SEO and traffic generation.

Google Webmaster Tools - Google Search Webmaster Tools

Google Webmaster Tools can give you some very technical information and provides detailed reports about the visibility of your pages on Google. You can also submit your sitemap to Google Webmaster Tools pathway that will ensure that Google knows about all your pages. To achieve Webmaster Tools work, you need to install a small code into your site.

Google Website Optimizer - Search Google Website Optimizer

Website Optimizer is a tool that can help you improve the effectiveness of your website or web pages. Example: You have a name squeeze page you offer a free report in exchange for your visitors name and email address. Use of the Site Optimizer test two slightly different versions of the same name squeeze page to see what converts best.

First, you need to increase your traffic, then you need to split test to increase your conversion rate.

If you put all your efforts in SEO and none of their efforts on Split testing some of your SEO efforts will be wasted.

Again, you'll need to get your website designer to enter a code on your web pages to get Website Optimizer works. The key to any successful marketing and online marketing is test and measurement.

Google Search, Google Maps for Google Maps

By getting your website ranked in the free local business results, it can really help you get traffic to your site.

Google Map Ads often appear above the rest of free ads on the left side of the Google page.

You can add all the details of your business on Google Maps through your Google account, including hours of operation, photos, videos, etc. To activate your Google Maps listings, you must provide a telephone number or a mailing address and wait for a call or check card.