Google Launches Small Business Portal

Google launched a new portal for catering, small local businesses to simplify the management of your Google presence. In this unique new interface, you can now control your Google search presence, Google+ and Google Maps are updated your business information across multiple platforms simultaneously. Besides the obvious savings time, Google My Business portal has a promising potential for SMEs.

Automatic migration to Google+ and Google Places
 

If you're already using Google+ or Google Places, you will not do a thing - you'll be automatically migrated to the new dashboard Google My Business. So let's say you used Google Places, but do not use Google+ yet. Do not use the Google property to promote your business? Go to Google My Business and click the "Get Google" button at the top right of the page. Fill in the information about your business, and you have created a public figure on Google.

What you can do with Google My Business?
 

In addition to simply update their business information across multiple platforms at the same time, there are other ways you can use the dashboard Google My Business:

• Foster follower growth on Google+. Google's social network has not reached the epic proportions of Facebook for daily conversation, but given its tie-in to all Google - including organic SEO - is an opportunity you do not want to spend. By sharing informative content, you can engage followers and even win new business through Google+.

• Get + 1s and positive reviews. Encourage your followers to write positive reviews and its contents to a boost SEO and reputation. Users can endorse products on Google Search, Maps, and even advertisements.

• User involvement leads. Follow user engagement for your pages and posts with valuable information Google+. After identifying the content that resonates most with your audience, create more increase your visibility and increase your organic range.

• Get information on other channels to Google. Besides Maps, Google+ and Search, My Business dashboard includes information about your Google Analytics account and YouTube channels.

• Create and monitor AdWords Express campaigns. Yes, if paid search is now on Google My Business. You have a multi-site business? Go to my place of business to access the bulk upload.

Benefits to Google My Business
 

All this offers advantages absolutely save time for entrepreneurs. But beyond that, there is not much to gain from the Google My Business:

• Put your business information accessible to users. platforms such as Google Maps and research, are already optimized for mobile devices. This means that users who are looking for a business like yours using a smartphone or tablet can quickly locate your business, get directions or call directly from Google. For local businesses, this type of visibility on-the-go is increasingly important.
Google+ makes it easy to interact with your target audience. Enjoy.

• Keep improving your Google presence. Analytics directly integrated with Google My Business Panel, you will have quick and easy access to key indicators. Ramping up their presence on Google by adding photos, in response to feedback, start a conversation, following leaders and influencers, or start a Google+ Hangout. Google world is at hand.

With AdWords Express integrated with Google My Business, you can implement PPC campaigns that complement your other marketing efforts - all with a complete view of your current presence of Google so you can more closely integrate their marketing and achieve initiatives their goals.

• Manage all on your mobile device. Google My Business app lets you manage it all from your smartphone or tablet, wherever you are.

• Obtain information to valuable customer. Google My Business offers insight, providing important data on how customers are finding you. There is much to explore on Google My Business. If you do not already have a Google My Business account, sign up now and start exploring the many ways you can get more visibility with Google.