Modern American Animation Industry

From 1988 to today

Disney Return

In the mid 80s, the American animation industry fell from grace. Even Disney animation giant, who fought an acquisition in the 80s, was thinking of abandoning the production of animated films.

With great fanfare in 1988, the study worked with Steven Spielberg to produce the animated film Who Framed Roger Rabbit, directed by Robert Zemeckis. The film was a success and gave the animation industry of recovery expected at the time. The history of animation suddenly became an object of study (and their fans). Disney continued success of Who Framed Roger Rabbit? with "The Little Mermaid", the first in a series of animated films that seemed to recapture the magic of the golden age of Walt Disney himself. Disney has also made forays into the neglected area of ​​the animated television series. With the success of shows like "The New Adventures of Winnie the Pooh", "The Adventures of Gummi Bears Disney" and "Duck Adventures", the "new" Disney made his mark in television images. Through association and repetition, Disney can provide high quality animation for television.

Spielberg and animation

Spielberg and Bluth

While Disney has given new life to animation, Steven Spielberg made his own way. Amateur life events, Spielberg was also interested in making the animation of high quality, and worked with his rival, Don Bluth animation producer to produce "An American Tail." The success of the box office this upcoming film and Bluth, "in the country", Hollywood made him realize that Disney has no monopoly of animated films. Other Hollywood studios have resumed production of their own animated films, but still fall into the trap of trying to emulate Disney 1997 film Don Bluth, "Anastasia" produced by Fox, is mentioned as published Fox Animation Studios and Disney rival, however, these studies have failed to succeed after "Anastasia" and closed in 1999.

Spielberg and Warner Bros.

Spielberg, in turn, began on television and worked with the animation studio Warner Bros. to produce "The Tiny Toon Adventures", a high quality animated series that paid tribute to the great cartoon Termite Terrace.

Outsourcing Animations

The main reason for the increase in the quality of American animation is the ability to outsource the heavy lifting for cheaper animation houses in South Asia and win a lot of low-cost frames.

Spike Mike

Alongside the traditional animation of the nineties, there was a strange and experimental movement. In a short animated film festival in 1989, organized by Craig Decker and Mike Gribble Spike (known as "Point & Mike") and originally located in San Diego.

Adult Swim

In 1994, Cartoon Network has given its consent to a new series entitled "Space Ghost" coast to coast with a particular postmodern turn, showed live interviews with celebrities, mixed with the original animated cartoon " Space Ghost ". Your customers, like most characters in the series, came through the old Hanna-Barbera characters.

The traditional skills of drawing and painting animation had given way to digital manipulation and aggressive use of new animation techniques.

As the animation occupies a different place in Japanese culture, including a number of non addressed by American animation issues.

"Adult Swim" is an animation block for adults which is issued at the beginning of prime time on Cartoon Network, leads the adult industry and has the latest technology in animation.

Other adults designs

Other TV channels have also experimented with animation for adults. MTV has produced several animated series especially for youth and adult public, "Liquid Television" and "Beavis and Butthead". In 2005, adult animation pioneer Ralph Bakshi said he would work on another film, "The Last Days of Coney Island," which he financed and produced independently.

With the television series, the animation used in television commercials, video games and music videos. Small animation studios "challenged Hanna-Barbera" television animation market.

ABC was purchased by Disney, Disney and turned the grid on Saturday in a series of Disney animated productions.

While the animated series on the major networks seemed mediocre, cartoon cable TV has achieved several successes. Meanwhile, a new owner Hanna-Barbera, Time Warner, the study focused on creating new designs for Cartoon Network. Disney animated films began to suffer as in the late 1990s, after producer Jeff Katzenberg left the studio and the team with Steven Spielberg and David Geffen to form DreamWorks. In addition, several animated films were released in the 90s trying to imitate the success of Disney, but as in the 1930s and 1940s, the animations of 20th Century Fox and Warner Bros. could pick up considerable segment movies Disney market who has been dominant.

Computer animation of growth

Yet another wild card is added to this crowded and competitive atmosphere with the emergence of a new wave of "Computer Animation". This new form of entertainment soon dominated the world of special effects in Hollywood (the film "Terminator 2", "The Trial" and "Jurassic Park" included animation sequences by superb computer), and it was only a matter time to find a film produced entirely with computers.

Disney animators had introduced computer generated sequences gently in his films, as in early 1991 in "Beauty and the Beast." In 1995, Disney produced with Pixar "Toy Story," the first entirely computer generated film. The film was a huge success and has created a new movement, other studies investigated produce their own computer animation (CGI).

Computer animation has also made inroads into television. The computer animation quality has improved dramatically with each new series. Other studies with Disney tried his luck with animated films for computer and discovered weaknesses monopoly which put animated Disney box-office success. Even 20th Century Fox pulled the oil when it held a CGI animated film in early 2002, entitled "Ice Age." Even before "Toy Story" The study made a name producing animated short of amazing (his short film "Tin Toy" won an Oscar) and when Disney tried to create a CGI film on its own without Pixar (" Dinosaur ") the result was particularly disastrous.

Despite this success, computer animation continues to rely on the designed and stylized characters. The loss was more damaging to Disney in 2002 when the Academy Award for Best Animated Film went to the artist (hand) by Hayao Miyazaki, "Spirited Away" Disney inflict a second defeat after the ceremony Oscars.

Disney settled all tables and DreamWorks Animation also announced that it would abandon the traditional drawn animation and focus exclusively on computer-generated productions from 2003. Others disagree, noting the success Traditional Animation Film moderate "Brother Bear" and the fact that Pixar has announced it will produce traditional animation films in their own attempt to revive this art form.

Robert Zemeckis film "Polar Express," starring Tom Hanks with five characters is made entirely with CGI animation, but uses the motion capture technology to animate the characters.

Animation Price

The animation has become so widely accepted that, in the turn of the century (2001), the Academy of Motion Picture Arts and Sciences presented the Academy Award for Best Animated Feature. Disney-Pixar. The Annie Awards were presented to the branch of the Los Angeles International Animation Society (International Animated Film Association or ASIFA), ASIFA-Hollywood known as the month of February animation for film and television competitor.

Load disqus comments

0 komentar